It's all about messaging

Speaking of farmers and climate change, Chris Clayton highlights has an interesting story from a climate-skeptical Kansas town that's nevertheless reduced its energy use by 5% from baseline (which is a lot).
You don't make a case to do something in Kansas by saying Al Gore backs it, but you can reshape the message and get the same result.

Climate and Energy Project looked at what it would take to get Kansans to overcome their skepticism about climate change.
So the (Climate and Energy) project ran an experiment to see if by focusing on thrift, patriotism, spiritual conviction and economic prosperity, it could rally residents of six Kansas towns to take meaningful steps to conserve energy and consider renewable fuels.
The most resonant themes were thrift (i.e. efficiency), reducing dependency on foreign oil, green jobs and "creation care":
The obligation of Christians to act as stewards of the world that God gave them, even creating a sermon bank with talking points they could download.
This is probably even much more effective than arguing that rising temperatures from climate change will hammer yields.

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